Rebranding & identity design

Cycle Superhighways (Super Cykelstier) for The Capital Region of Denmark.

Visual Identity, concept development and implementation of a biking campaign for The Capital Region of Denmark. This project aimed to encourgae the citizens of Copenhagen to ride the bike to work and in this way, promote a healthy life style and limit the amount of vehicles in the inner city. In this project, I was a part of a team of 3 designers from Essensen Design Studio (Copenhagen) working together across layout, logo design, info graphics and icon design.